Science and Education a New Dimension
Iss. _______________
Feshchenko O. V. Institutional unison dialogue strategies in American investigation discourse
Abstract. The article focuses on the speech strategies which correspond to the institutional activity aim in the communication of American investigators. In particular, the study concentrates on dialogue unison strategies that manifest the accordance of communicants` verbal actions. As the findings show, these strategies include standard, represented by acts/moves proper to a variety of discourses and non-standard, embodied in acts/moves proper to American investigation discourse. The latter embrace chains of moves produced by different communicants, thus revealing such specific features as group communication and the intention to realize the main institutional aim of investigation.
Keywords: American investigation discourse, institutional speech strategies, dialogue unison strategies, standard/non-standard strategies.
Feshchenko O. V. Institutional unison dialogue strategies in American investigation discourse
Frolova I., Yushkevych V. Thematic Models of Business Communication in Cognitive-discoursive Aspect
Abstract. The article presents a study of thematic models which structure the content of business discourse in English. These models include the static ones (hierarchical and linear-hierarchical), representing discourse subject declarative knowledge and the dynamic ones (probabilistic), embodying his/her procedural knowledge. As the findings show, hierarchical models comprise the potential of content elements, linear-hierarchical models demonstrate their possible combinations set, while probabilistic models reveal the interdependence between communicative situational factors and content elements/their combinations realizations.
Keywords: business discourse in English content, thematic models, hierarchical/linear-hierarchical/probabilistic models, declarative/procedural knowledge, communicative situational factors.
Frolova I., Yushkevych V. Thematic Models of Business Communication in Cognitive-discoursive Aspect
Gagarin M. School educational system as the object of designing
Abstarct. The article revealed the importance and urgency of school educational system designing; the different views of scientists on the potential and features of usage the school educational system designing in general and at the current stage of education development. The aim of the article is to reveal the peculiarities of school educational system creation as an object of design. The essence of such notions as «system», «system approach», «educational system», «educational system designing» have been revealed; the common features of the educational system and other social systems have been distinguished; its functions, which ensure the effectiveness of educational influence and stages of educational system designing have been characterized.
Keywords: system, school educational system, educational system designing, features of the educational system as the object of designing, stages of the educational system designing.
Gagarin M. School educational system as the object of designing
E. A. Galitska Social factor verbalization in the perfume and cosmetic naming
Abstract. The article deals with the problem of perfume and cosmetic naming in English. Special attention is given to the social factor reflection in the nominative units involving verbalization with the help of semantic indicators functioning as representatives of social stratification. The semantic indicators are grouped around two poles: biosocial and socio-segmentational ones. The first pole is formed with semantic indicators of age and gender segregation. These indicators are closely connected with the biological properties of human society. The second pole is created involving semantic indicators of vocational guidance and social status. These indicators are associated with the social stratification, class distinctions and differentiation. Having formed a bipolar model these semantic indicators create the subsystem of social reflection within the naming structures of perfume and cosmetic goods. Semantic indicators are located in different constituents of naming unit complexes. They form architectonics of social aspect representation involving only linguistic methods.
Keywords: bipolar model, perfume and cosmetic naming, semantic component, semantic indicators, social stratification, symbol.
E. A. Galitska Social factor verbalization in the perfume and cosmetic naming
Gnezdilova Ya.V. Metacommunication in manipulative aspect: background
Abstract. The article deals with theoretical statements compiling as to the interpretations of the notion of metacommunication in the context of speakers’ metacommunicative awareness and vectors of metacommunicative content. Special attention is paid at the prerequisites of manipulative nature of metacommunication, on the bases of which the relevancy of distinguishing the manipulative metacommunication is proved. The “innate” predisposition of metacommunication to manipulation, the existence of such forms of mental practice as creative and therapeutic metacommunication and the achievements in the sphere of metatechnologies are referred to above-mentioned prerequisites.
Keywords: metacommunication, vectors of metacommunicative content, manipulation, metatechnologies.
Gnezdilova Ya.V. Metacommunication in manipulative aspect: background
Grachova I. E. Class of Quantifiers in English: Diachronic Aspect
Abstract. The article is dedicated to the category of quantity, its formation and development and to the quantative words. Special interest is paid to morphological and syntactical characteristics of quantifiers half, both, none, either in Old English and is dealt with their main distributive characteristics.
Keywords: quantifiers, quantities, protoquantifiers, reinterpretation.
Grachova I. E. Class of Quantifiers in English: Diachronic Aspect
Hyder E. Emotional competence of H. Hesse as an idiostyslistical aspect and the ways of its reflection in Ukrainian and Russian translations
Abstract. The article is devoted to the study of such idiostylistical peculiarity of German writer H. Hesse as emotional breadth, in the light of translatologikal modern studies. The author of the article applies to the issues of the problems of literary translation. The factors of the text-forming author’s concepts that require expressive and impressive equivalence are extremely important for translation practice. The writers’ emotive competence is particularly important and difficult to translate into other languages.
Keywords: idiostyle, emothema, emotive competence, translational transformations.
Hyder E. Emotional competence of H. Hesse as an idiostyslistical aspect and the ways of its reflection in Ukrainian and Russian translations
Ye. V. Hera Realization of aesthetic conception in wandering students’ Latin poetry through phonic characteristics
Abstract. The article is dedicated to study of implementation of aesthetic conception of goliard poetry in the light of phonic characteristics. All structural elements of rhythmomelodics have been considered not only as makers of positive aesthetic phenomena that manifest emotional aspect of poetry but also as rhythmic ones that integrate poetical units together. Types of rhyme, alliteration and instrumentation ant their function are analyzed within the mentioned linguistic framework.
Keywords: aesthetic conception, wandering students’ Latin poetry, rhythm, rhyme, alliterations, instrumentation.
Ye. V. Hera Realization of aesthetic conception in wandering students’ Latin poetry through phonic characteristics
Gulieva D. O. Communicative strategy of contempt (based on the English cinema discourse)
Abstract. The article represents the results of analysis of communicative strategy of contempt as it is realised in the English cinema discourse. It is suggested that the communicative intention of contempt lies in a negative, disapproving evaluation of the referent (mostly a person). This feeling-attitude borders on disrespect, contempt, disgust, and can turn into malice, anger, rage, and even hatred. Contempt is evoked by a discrepancy between the ethics of the object of evaluation and the ethical standards of the subject and, as a result, the subject’s awareness of their moral superiority over the object.
Keywords: communicative strategy, communicative intention, communicative act, evaluation, feeling-attitude, contempt.
Gulieva D. O. Communicative strategy of contempt (based on the English cinema discourse)
Ivasyuta О. В. Symbolic field in the novel “Pavilion of Women” by Pearl Buck
Abstract. The article deals with the functioning of symbols in the novel “Pavilion of Women” by Pearl Buck. The linguocognitive analysis is performed by way of constructing the nominative field of symbols. The nucleus of the symbolic field in the novel under investigation contains two opposed concepts OUTER–INNER. Symbols verbalizing the concepts are of the following types: ethnocultural and author’s individual ones. Within the field symbols appear to be interconnected semantically and by means of associative ties. Symbolic structure of the novel effectively conveys the inherent Chinese cultural component.
Keywords: symbol, field modelling, symbolic field, cultural symbol, Chinese, concept.
Ivasyuta О. В. Symbolic field in the novel “Pavilion of Women” by Pearl Buck
Kaminska M. Lexico-grammatical characteristics of implicit negative evaluation
Abstract. The article under consideration deals with the phenomenon of implicit negative evaluation and lexical and grammatical tools that mark its expression in the course of communication. Analyzed examples show the role of the definite articles, demonstrative pronouns and transposed use of grammatical categories of plurals and time which imply anger, contempt, anger, dissatisfaction etc.
Keywords: evaluation, implicit negative evaluation, definite article, demonstrative pronoun, hyperbolic plurals.
Kaminska M. Lexico-grammatical characteristics of implicit negative evaluation
T. P. Kozlovska Functions of modal verbs on the ground their classifications
Abstract. This investigation is connected with the English modal verbs and takes into consideration the relation between their functions and classifications. Being involved into different grammatical and semantical structures modal verbs demonstrate variety of functions which may be explained on the basis of the verb classifications. Verb classifications not only show their recognative features but also reveal multifunctional nature of that verb subclass. Differentiation of central, marginal and periphery level modals explains the existence of different types of modality.
Keywords: central modal, marginal modal, modal verb, semi-auxiliory.
T. P. Kozlovska Functions of modal verbs on the ground their classifications
N. K. Kravchenko, T. A. Pasternak Politeness strategies via speech acts and conversational implicatures
Abstract. The way to be polite is directly connected with assignment of one’s face and in a broader sense with identity’s construction. Politeness strategies and Speech acts are both the tools and results of our socialization and the study of their multifacet correlation will undoubtedly contribute to the issues of maintenance the face and identity. The scope of interface between the speech acts and politeness is far from being finally established. This paper examines the politeness strategies’ from viewpoint of illocutionary acts’ criteria, triggers and felicity conditions. There are three points to be discussed in this paper. First, to find out the correlation between politeness strategies and speech acts’ mostly appropriate for their manifestations. Second, to reveal the directness / indirectness correlations with forms of face threat, face saving and face-redress. Third, to prove that the face-redressing strategies rely on primary illocutionary meaning of indirect acts worked out by the rules of the conversational implicature.
Keywords: speech acts, politeness strategies, directness / indirectness, conversational implicatures.
N. K. Kravchenko, T. A. Pasternak Politeness strategies via speech acts and conversational implicatures
Kravchenko O. V. Tactics of cognitive dissonance neutralization in characters' communication of modern French detective novels
Abstract. Cognitive dissonance is discrepancy between cognitions in the human knowledge system, which is psychologically discomfortable, thus it provokes a drive to rid it. The paper analyses the communicative tactics of neutralization of cognitive dissonance in characters’ communication such as explanation, summarizing, concretization and generalization. The research is based on the texts of modern French detective novels.
Keywords: cognitive dissonance, characters’ communication, communicative tactics, modern French detective novel.
Kravchenko O. V. Tactics of cognitive dissonance neutralization in characters’ communication of modern French detective novels
Kryvoruchko S. Strategy of perlocutionary mitigation as the means of optimizing speech influence
Abstract. The present article studies linguistic and pragmatic features of perlocutionary mitigation – one of the strategies of optimizing speech influence. The mechanism and aims of perlocutionary mitigation strategy, communicative situations, tactics as well as means of its realization in German dialogue discourse are described. The ‘disarming’ tactic of mitigation realized in discourse by means of metacommunicative utterances serves as an illustration.
Keywords: mitigation, perlocutionary optimization, speech influence, strategy, tactic.
Kryvoruchko S. Strategy of perlocutionary mitigation as the means of optimizing speech influence
Kulbida D. P. Peculiarities of modern mass media and Spanish specialized travel magazines
Abstract. This article attempts to examine the peculiarities of the modern mass media discourse and specialized magazines, to explore the dichotomy quality vs. popular papers. Tourism discourse, presented by Spanish periodicals, is analyzed and its objective is defined. The columns of Spanish travel magazines are investigated. We study the gender peculiarities of advertisements in modern Spanish magazines.
Keywords: mass media discourse, English borrowings, tourism discourse, travel magazines.
Kulbida D. P. Peculiarities of modern mass media and Spanish specialized travel magazines
Kuranda V.V. Frame structure of the concept “action”
Abstract. The article of examines the frame structure of this concept, which form the derivatives lexical and structural word-building nests with the top of animals. There are two main types of analysis: conceptual and cognitive. Conceptual analysis as a phenomenon of modern linguistics, is one of those areas of research that focused on the human, on his cognitive and linguistic features. Cognitive analysis based on the fact that the formation of derivative foundation involves the use of prior human experience involving already existing in language structural models, so similar conceptual structure embodied in the same linguistic forms.
Keywords: language represention of world, concept, lexical word-building nest, frame, frame design.
Kuranda V.V. Frame structure of the concept “action”