Science and Education a New Dimension
Iss. 42. 2015.
Boreyko Y.G. Valuable meaning of ordinary consciousness in everyday life of religion
Abstrakt. Article clarifies the valuable meaning of ordinary consciousness in the plane of religion’s everyday life. Ordinary consciousness is constituted by mental structures of everyday life, component of which is a system of values – units with personal or social dimension. Religious values occupy a special place in the hierarchy of values, since determining the meaning and importance of boundary conditions of human existence.
Keywords: everyday life of religion, values, ordinary consciousness, mentality, religious world view
Boreyko Y.G. Valuable meaning of ordinary consciousness in everyday life of religion
Manifestation of the Chaos Mythologeme in the Non-linear Paradigm of Architecture
Abstract. The article expounds the manifestation of the mythologeme of Chaos in the non-linear paradigm of the modern architecture. The onthological-esthetical category of Chaos is shown to have an influence on the process of the creation of the architectural form, being both the esthetical principle and one of the sources of architect’s inspiration. The interrelations of the architecture with Physics, Cy- bernetics, Biology, and Synergetic are being analyzed. The author also researches the historical process of shifting of the architectural paradigms, namely as the gradual supplementation or even replacement of the Euclid geometry by the non-linear, fractal one. The place of the innovative computer technologies in the process of the architectural form-creating is shown.
Keywords: Chaos, fractal, complex system degrees of freedom, fold, lendmorfizm
Manifestation of the Chaos Mythologeme in the Non-linear Paradigm of Architecture
Kryskov A.A. Land use survey data in Podillia province as a source for studying the socio-economic trasformation
Abstract. The article investigates the elimination efforts servitude rights as one of the remnants of the feudal period in the agricultural sector of Podillia province. Paid attention to the issue of survey and influence easements on promises more effective managing in the region.
Keywords: servitude, land survay, manor, Podolian province
Kryskov A.A. Land use survey data in Podillia province as a source for studying the socio-economic trasformation
Levitska N., Sylka O. The activity of public the Imperial Russian communities in Ukraine in the second half of XIX - early XX century. at the rural administrative-territorial level
Abstract. The article highlights the activity of the part of official public associations of citizens of the Russian Empire, which was aimed at improvements in education, agriculture and public life in the second half of XIX – early XX century. Attention is focused on projects that have been implemented in the rural administrative-territorial level. Innovation of these projects became the foundation for the efficient operation of modern educational institutions, sector of agricultural enterprises and public associations. It is alleged that the trends of statutory public initiative in Ukraine took place in line with the existing common European trends. The conclusion is that public statute associations, including the rural should be characterized as one of the signs forming elements of civil society in the Russian Empire in the early twentieth century. Voluntary participation of citizens in non-political and non-profit statute associations is an important part of modern Ukrainian social life.
Keywords: technological education, National University of Food Technologies, civil association, russian intellectuals, ukrainian peasantry
Levitska N., Sylka O. The activity of public the Imperial Russian communities in Ukraine in the second half of XIX – early XX century. at the rural administrative-territorial level
Pshenychnyy T.Yu. Historical thought about the Elimination of Ukrainian Greek Catholic Church in the context of solving the national question in the western regions of the USSR
Abstract. The article presents scientific analysis of works whose authors consider the national character of Ukrainian Greek Catholic primary reason it was banned in the Soviet Union. Describing the development of historical research on this subject, shows the relevance of issues as among Ukrainian scientific emigration, and among modern domestic and foreign historians. In the light of the various views on the problem, have the opportunity to observe a bias imposed deliberately distorted understanding of the concept of “nationalism” one church, clergy, which were directly involved in the formation of national national paradigm. Based on the research of various kinds, by the development of historical science in the second half of the XX century, convinced that often the problem of liquidation of the UGCC tried considered in light of the so-called Soviet church reform. However, the paper presents a slightly different position, which the au- thors are convinced that national charisma of this denomination was the primary power charges against her.
Keyword: UGKC, UGKC liquidation, national factor, the Soviet Union, historiography
Pshenychnyy T.Yu. Historical thought about the Elimination of Ukrainian Greek Catholic Church in the context of solving the national question in the western regions of the USSR
Sidorenko O.S. Charitable activity the population of Chernigov province during the Crimean War 1853–1856
Abstract. This paper focuses on some problems of charitable activity the population of Chernigov province during the Crimean war 1853–1856. The participation of Chernigov natives in making provision with transition Russian divisions through the territory of province, gathering cash donations, helping in regional gunpowder plants’ production, organizing the charitable events are characterized. The changes in the people’s private life in the region which are connected with military actions in the Crimea are analysed.
Keywords: the Crimean war, Chernigov province, artillery, organization, donation, front
Sidorenko O.S. Charitable activity the population of Chernigov province during the Crimean War 1853–1856
Skvortsova I.A. Collective and state farmsin production sector of Podilsky village at the final stage of Soviet era (60-80sof the XX century): evolution of decline and degradation
Abstract. The article examines the role and place of collective and state farms in the production sector of villages of Vinnytsya and Khmelnytsky regions of the Ukrainian SSR in 1961-1991 years. It was found that during the final stage of the Soviet era the deficit of cheap labor was the limiting factor for collective and state farm model of agricultural production. The severity of the problem was aggravated by the failure to implement comprehensive mechanization of labour intensive production processes in crop and livestock produc- tion in the 60-80s of the XX century. We proved high number of equestrian manual labor in collective and state farms. Extremely low efficiency of collective and state farm agricultural system was found to take place due to the massive spread of bungling, mismanagement, squander, theft of public and state property. It was proved that the vast majority of state and collective farms in the region were low-profit, unprofitable farms and had no prospects for further sustainable economic development.
Keywords: collectivefarm, state farm, village, profitability, mismanagement, equestrian and manual labor
Skvortsova I.A. Collective and state farmsin production sector of Podilsky village at the final stage of Soviet era (60-80sof the XX century): evolution of decline and degradation
Poltavets S.V. Concept of Power in Cossacks’ Political Projects till 1648
Annotation. This article deals with political projects concerning the legitimating of Cossacks’ class within the boundaries of political autonomy as part of the Polish-Lithuanian Commonwealth. The concept of “power” implies the existence of the Cossacks’ jurisdiction in a particular territory.
Keywords: Cossacks’ rebellion, Hetman authority, S. Orikhovsky, K. Kosinsky
Poltavets S.V. Concept of Power in Cossacks’ Political Projects till 1648
Sasyn H. The Colour Revolutions: essence, main features, reasons, and political effects
Annotation: The article is devoted to the study of contradictory theories of the classic revolutions and their new types. The comparative analysis of the different approaches to definition of the notions «revolution» and «colour revolution» has been done. The reasons, the aims, and the differences of the revolutions as well as their influence on the development of the political system were also described in the article.
Keywords: revolution, political revolution, colour revolution, democratization
Sasyn H. The Colour Revolutions: essence, main features, reasons, and political effects
Ceragem K.S. Methods of manipulating the consciousness of the audience in contemporary political discourse
Abstract. The article is devoted to methods of manipulating the consciousness of the audience of the Russian Internet media concerning the political situation in Ukraine in the past year and the current ATO.
Keywords: manipulation, methods of manipulation, misinformation, false information, ideology, propaganda, agitation
Ceragem K.S. Methods of manipulating the consciousness of the audience in contemporary political discourse
Symonenko O. Informative and Communicative Foundations of Democratic Transformation of the Ukrainian Society
Abstract. The article examines modern informative and communicative situation in Ukraine, as well as factors, which determine its development in democratic transformation of the Ukrainian society. The description of tendencies of information influences on modernization processes has been conducted. The article also analyses the main problems of informative and communicative supply in Ukraine in condition of transition to democratic society when modern media open new possibilities in the main in essence for free dissemination of information, mass informative exchange and communication, forming new type of democratic society and new political culture. The conclusion consists in the fact that informative and communicative factor plays the role of catalyst of social and cultural transformation and interaction on the axis “government – society – mass media”, where political and cultural paradigm of governmental informative policy plays the role of intersection of the governmental policy, society and mass media.
Keywords: Ukraine, democratic transformation, information, informative and communicative development
Symonenko O. Informative and Communicative Foundations of Democratic Transformation of the Ukrainian Society
Yafonkina I. P. Civilization models of relation between power and education
Abstract. In this article we have investigated the relationships between government and education in various types of society (preindustrial, industrial, and postindustrial). The emphasis has been made on emergence of infocracy and netocracy as new variants of control in social relations of 21st century. The organization flaws of government and education relationships in Ukraine have been shown as well as perspectives of their elimination.
Keywords: power, education, education and government relationships, educational space, society type, infocracy, netocracy, educational reforms
Yafonkina I. P. Civilization models of relation between power and education
Taran Ya. Anatoliyovich Diaspora and Its Role in the Political Development of the Society
Abstract. The main problems of understanding the Diaspora as a factor of political influence in the country of residence are analyzed. The features of its evolution as a cultural and political phenomenon are researched. The influence of the Diaspora on the development of political processes and communication links is discovered. The capabilities of the ethical impact of the Diaspora in the context of globalization are detected.
Keywords: migration, ethno-national minorities, Diaspora, national interests, globalization
Taran Ya. Anatoliyovich Diaspora and Its Role in the Political Development of the Society
Nikulishyn N.V. International Cultural Cooperation as the Important Component of Ukrainian «Soft Power» Policy
Article. The article analyzes the meaning of culture as the important part of Ukrainian «soft power» policy and considers the means by which the Ukrainian government realizes the cultural aspect of the «soft power» policy in the world.
Keywords: Ukraine, culture, «soft power», Belarus, Georgia, China
Nikulishyn N.V. International Cultural Cooperation as the Important Component of Ukrainian «Soft Power» Policy
Soboleva M.V. The role of advertising in the conditions of monopolistic competition: theoretical foundations
Abstract. This article explores the changing views on the role of advertising as a factor in the impact of competition in the industry. Separately characterized approaches to definition of advertising as a source of information and as a factor of market power. The essences of anti-competitive and pro-competitive theories of advertising are determined.
Keywords: advertising, competition, information, market power, consumer behavior
Soboleva M.V. The role of advertising in the conditions of monopolistic competition: theoretical foundations
Studinska G.Ya. Event in the paradigm of national brand
Abstract. Event marketing is considered as a tool of brand management and brand event – as part of the national brand paradigm. The influence of brand events on improving the country’s image is investigated. Such brand events of Ukraine’s independence and Euromaidan as political brand events are justified. We analyze the organization and conduct of the Olympics, Euro 2012 as a sports brand events, and Eurovision as a cultural event.
Keywords: event marketing, brand event, national brand, Euromaidan
Studinska G.Ya. Event in the paradigm of national brand
Ilnytskyy Denys O. Global competition in scientific and educational sphere: evolution of student outlook
Abstract: Paper examines the current paradigm and reveals views on students as an important component of intellectual capital for knowledge economy and university. It outlines the tendency of transition higher education from social function of the state to the manufacturer of intellectual products in the global knowledge economy. In terms of global competition in scientific and educational space universities should cooperate not only in the mode of international coopetition, but also provide students with all complex competencies necessary for professional development.
Keywords: student, university, global competition, scientific and educational space, knowledge economy
Ilnytskyy Denys O. Global competition in scientific and educational sphere: evolution of student outlook
Kulik N., Volkova А. Quality managementin the smallenterprises of light industry
Abstract. The article investigates thefeatures of theimplementation ofquality management techniquesin theoperating activities of small businesses. Qualityin small businessesproposed toconsiderin terms of qualityof external infrastructure- andthe quality of internalbusiness processes.
Keywords: quality, small business, lean production, infrastructure, Kanban, 5S
Kulik N., Volkova А. Quality managementin the smallenterprises of light industry
Sagymova L.S. Interest rate policy of banks in the conditions of market economy taking into account regional factors
Abstract. Interest of given loans and volumes of lending are one of the main sources of the banking income. Miscalculations in questions of their determination directly affect the solvency of banks and may even endanger their existence. This may happen for example, in connection with the increasingly dynamic changes, taking place in modern financial markets. Therefore, in the face of declining profitability of banking operations the conducting of weighted interest rate policy becomes more and more relevant for banks.
Keywords: interest, interest rate policy, commission rate, non-interest incomes, non-interest expenses, threshold of profitability
Sagymova L.S. Interest rate policy of banks in the conditions of market economy taking into account regional factors
Sokolenko T.N., Mykhailova M.O. Modeling of the Organizational Structure of Management
Abstract. The conception “organizing structure of management” is analyzed in the context of the function of modern enterprises in conditions of the market transformation. The factors influencing on the formation and intricacy of the organizing structure of management and the methodological approaches to its formation are determined.
Keywords: organizational structure of management, organizational changes, environment, functional and aiming approaches
Sokolenko T.N., Mykhailova M.O. Modeling of the Organizational Structure of Management
Galatska V.L. Review as a Form of Synergetic Assimilation of Existence in Modern Theatrical Journalism of Ukraine
Abstract. The article deals with peculiarities of genre modification of a modern theatrical review of Ukraine presented in different specialized printed editions. The article touches upon diffusiveness of this genre formation, its rhetorical expressiveness, its creative productivity in synergetic sociocultural space.
Keywords: review, genre, synergetics, modification, K.Stanislavsky, performance
Galatska V.L. Review as a Form of Synergetic Assimilation of Existence in Modern Theatrical Journalism of Ukraine
Hranchak T.Y. Social Media – a tool for management of the network type systems
Abstract. The article is devoted to highlighting of social media tools’ opportunities for effective governance by creating a network management type system. On examples of some Internet projects of Ukrainian segment of the network revealed the technologies of using of social media, aimed to intensifying the dialogue between the authorities and the public.
Keywords: social media, management, feedback, online projects, public
Hranchak T.Y. Social Media – a tool for management of the network type systems
Polovynchak Y. Features of functioning of Ukrainian blogosphere
Abstract. The features of the blogosphere as a system of communication in the Internet and its functional characteristics were summarizes in the article. A contextual approach was suggested as a key to determine the national blogosphere. Thespecific features of Ukrainian blogosphere were analyzed and summarized.
Keywords: social media, management, feedback, online projects, public
Polovynchak Y. Features of functioning of Ukrainian blogosphere
Markova I.V. Innovative technologies and trends in the design of fabrics for the interior
Abstract. In this publication recent developments in textile design are discussed and the typology of textile products from the point of the use of innovative technologies, which are connected with improved production methods, is given. The major trends in fabric design are analysed.On the basis of the specialized literature, which is closely connected with the problems of the paper, conclusions about the main trends in textile designs of the last decades are done. The article gives specific examples of modern high-tech textiles, developed by such well-known European companies as «Baumann» (Denmark), «Drapilux» (Germany), «Kinnasand» (Sweden).
Keywords: high-tech textiles, three-dimensional textiles for interiors, structural fabrics, 3D textiles, three-dimensional visual effects
Markova I.V. Innovative technologies and trends in the design of fabrics for the interior
Ivanova D.O. Formation of the artistic and technical principles of professional puppet theater in practice of theater "Revolutionary vertep" at Mezhyhirsky artistic-ceramic college (1923-1924)
Abstract. The article analyzes artistic, technical and organizational principles of the theater “Revolutionary vertep” at Mezhyhirsky artistic-ceramic college in the context of the process of professionalization of the puppet theater in Ukraine (20-30 years XX century)
Keywords: puppet theater, propaganda theater, vertep type theater, system of theatrical puppets, multiplane screen
Ivanova D.O. Formation of the artistic and technical principles of professional puppet theater in practice of theater “Revolutionary vertep” at Mezhyhirsky artistic-ceramic college (1923-1924)
